Master Marketing Academy

This course trains your Orthodontic Marketing Coordinator to thrive in this ever-changing world of marketing and advertising.

About the MMA

At Peniche & Associates, we are committed to helping you and your marketing team succeed. We offer a range of tools and training to help you increase referrals, refine your brand, improve your SEO, increase website traffic, create social media content and campaigns, increase your social media following, and track results.

Our team will work with you to establish key milestones and train your Marketing Coordinator to become the creative visionary of your practice. We will help you showcase your doctor and practice in a way that resonates with parents and attracts new patients.

Our marketing academy is designed to help you achieve your goals and build a strong and successful practice.

Instructors
Director of Innovation Tony Peniche
Founder & CEO LeeAnn Peniche
*Class limited to 18 students

What to Expect

Through the proven Peniche Systems you will:

  • Increase New Patient Exams: Learn systems to boost referrals from professionals, patients, communities, and internet sources.
  • Marketing Coordinator Training: Equip your coordinator with tools and training to plan, execute, and analyze campaigns effectively.
  • Organized Marketing Efforts: Streamline initiatives with marketing calendars and templates for consistent, successful execution.
  • Increase Google Reviews: Master systems to add 300+ Google Reviews in 8 weeks and manage your online reputation effectively.
  • Support and Resources: Access step-by-step instructions, design templates, supplier contacts, and 8 weeks of support post-meeting.
  • Dual Perspective Training: Learn legacy programs from LeeAnn Peniche and modern strategies from Tony Peniche for a balanced approach.
  • Personal Branding & Relationships: Build strong professional partnerships and leverage personal branding to increase referrals.
  • Proven Success with 4,000+ Offices: Implement marketing programs refined from working with 4,000+ orthodontic offices nationwide.
  • Innovative Marketing Tools: Discover creative tools like NFC tags, digital cards, AI translators, and video strategies to enhance engagement.
  • Content Creation Efficiency: Plan strategically and use tools like Smarcomms to create content that resonates with your target audience.
  • Optimized Advertising: Master Google Ads, call tracking, and fraud prevention for better ROI on your marketing efforts.
  • Photo and Video Optimization: Learn to select and optimize photo/video content for SEO and social media engagement.
  • Referral Tracking: Understand how to track and analyze referral patterns to identify key drivers of new patient spikes.
  • Effective Use of AI: Leverage AI for keyword authority and innovative solutions like multilingual communication management.
  • Advanced SEO Strategies: Learn to read SEO reports and hold website management companies accountable for results.

Dates

October 17 & 18, 2024 (Portland, OR)

April 3 & 4, 2025 (Portland, OR)

Pricing

$1480.00 per seat

Discounts Available:

  • Mari's List: 5% off the first seat
  • Private Clients: Save 10%
  • Elite Dental Alliance:  $150 off each seat
  • Early Bird: $50 Savings if you register 45+ days before the course